Your customers are on WhatsApp. Your business isn't.
Appointment reminders, order updates, invoice chases, delivery failures — the messages someone on your team sends by hand, every day. OpsTower sends them on your own WhatsApp number, billed by Meta at Meta's rates.
No card required · Your own WhatsApp number · Built by operators, for operators
Connected today
Built on request
Find your business
Same engine, same four triggers. What changes is the message and the fields you define — so the flows below are examples, not separate products.
Built for the operations of
WhatsApp marketing on your own number, at cost
Templates, segmented campaigns with mandatory audience preview, a shared two-way inbox, and automated flows. Your own Meta WABA — Meta bills conversations directly, we never mark up a message.
- Campaign builder with audience preview guardrails
- Two-way team inbox with 24h-window awareness
- NDR rescue flow — customer replies, courier retries
- Click-to-WhatsApp lead capture
Every shipment in a bucket, every failure actioned
Orders sync from Shopify, tracking overlays from Shiprocket, and failed deliveries land in an NDR action queue where one click reattempts or returns. Stop discovering RTOs a week too late.
- Live buckets: transit, OFD, NDR, RTO, delivered
- One-click reattempt / RTO with audit trail
- COD flagging on every order
- Delivery analytics & RTO savings tracking
Orders that ship themselves — safely
Write rules like “first-time COD order → ship via cheapest courier”. Every rule starts in dry-run so you see exactly what it would have done before you arm it.
- Condition builder: payment, customer history, value
- Dry-run mode by default — arm when you trust it
- Courier selection preferences
- Per-rule match & shipment stats
Your store, native on Android & iOS
A branded mobile app on the Shopify Storefront API — your logo, your colors, your catalog. Change banners and collections from a builder and publish without an app-store update. Checkout stays Shopify's own.
- Native Android + iOS from one codebase
- Publish changes without an app update
- Catalogue, prices and stock straight from Shopify
- Shopify's own checkout, with your payment methods
long way homeSHOP NEW IN
Returns that keep the revenue
A self-serve return & exchange center under your domain. Customers pick exchange over refund when it's easy — reverse pickups schedule automatically and every request follows your policy rules.
- Hosted portal: returns.yourbrand.com
- Exchange-first flows that retain revenue
- Automatic reverse pickup scheduling
- Policy engine: windows, categories, conditions
Reviews collected while the box is still open
Post-delivery WhatsApp flows ask for reviews at the perfect moment. Photo reviews, moderation, and fast star widgets for your storefront — social proof on autopilot.
- Automated review requests via WhatsApp & email
- Photo & video reviews with moderation
- Storefront star widgets (fast, SEO-friendly)
- Verified-buyer badges from real orders
Every module bends to your brand — not the other way around
White-label returns portal on your domain, app screens designed for your catalog, WhatsApp templates in your voice, review widgets that match your theme. On Scale and Enterprise plans, our team builds it with you — bespoke screens, custom workflows, your exact policies.
Your domain
returns.yourbrand.com, app store listings under your name
Your design
Colors, fonts, logo across app, portal and widgets
Your workflows
Return policies, courier rules and flows built to spec
One customer record, every module writing to it
This is the part you cannot buy as four separate tools. Your Shopify orders, Shiprocket tracking, WhatsApp conversations, returns and reviews all write to the same timeline — so a failed delivery can trigger a message, and a confirmed delivery can trigger a review request, without anyone exporting a CSV.
- Shopify orders, customers and fulfillment status, synced continuously
- Shiprocket AWBs, courier events and NDR reasons on the same record
- Every WhatsApp message in and out, tied to the order it belongs to
- REST API and webhooks on Scale, so your own systems can read it too
Our Onboarding Process
Five steps from first conversation to a cleared NDR queue. Most brands are live inside a week, and the migration costs you nothing.
Audit
We look at your last WhatsApp invoice and your RTO percentage, and tell you what you'd actually save. If the answer is nothing, we say so.
Connect
Shopify, Shiprocket and your own Meta WhatsApp number. Credentials are encrypted in your workspace and never shown back to anyone.
Migrate
We move your contacts, templates and flows off your current platform for free, and have you sending within 48 hours.
Configure
Audiences and tags, NDR alert thresholds, fulfillment rules in dry-run, your returns policy and review timing.
Operate
First campaign out, NDR queue cleared daily, rules armed once you trust them. Weekly check-ins for the first month.
See it done before you commit
Short, specific walkthroughs — including the one nobody else will record for you: how to leave your current provider and keep your number.
One bill, doing the work of four
A WhatsApp platform, a reviews app and a returns app cost around ₹8,699 a month between them. Pro does all three for ₹8,999 — about the same money — and adds auto-fulfillment and the NDR queue, which none of them sell. Need only WhatsApp? Starter is ₹1,999. WhatsApp conversations are billed by Meta at ₹0.7846 — we add nothing.
Start free: every module unlocked for 14 days, no card.
Billed monthly. Switch or cancel any time.
Free trial
Everything, for 14 days
Seeing it work on your own orders before you pay anything.
- Stores
- 1
- Seats
- 1
- Contacts
- Unlimited
- Every module unlocked
- Pulse · Radar · Pilot · Boomerang · Raves
- Echo switched on, free
- Extra seats, free
- Full flow builder + AI
- All 13 ready-made flows
- Your own WhatsApp number
- No card required
Starter
Stop the two biggest leaks
Brands doing 300–1,500 orders a month, mostly COD.
- Stores
- 1
- Seats
- 1
- Contacts
- 25,000
- Your own Meta WhatsApp account
- No markup on Meta’s rates
- Campaigns with audience preview
- Template manager + Meta submission
- 7 templates written for you
- 20-template catalogue
- Shared team inbox
- 24-hour window countdown
- 40 messages / second
- Click-to-WhatsApp ad leads
Growth
Fulfilment on rails
Brands doing 1,500–4,000 orders a month.
- Stores
- 1
- Seats
- 3
- Contacts
- 1,00,000
- Pilot — auto-fulfilment rules
- Dry-run safety on every rule
- Campaign scheduler
- Campaign click tracking
Pro
The whole post-purchase stack
Brands doing 4,000–12,000 orders a month that want one dashboard.
- Stores
- 1
- Seats
- 10
- Contacts
- 5,00,000
- Boomerang — returns portal
- Runs on your own domain
- Raves — photo reviews
- Cross-module automations
Unlimited
Everything, including your own apps
Brands doing 12,000+ orders a month that want the apps and the API.
- Stores
- 1
- Seats
- 25
- Contacts
- 20,00,000
- Pocket — your own iOS + Android apps
- We publish it, then transfer it to you
- Pocket monthly included — the one-time build is quoted separately
- Full REST API
- Webhooks
See the competitor price comparison, the exact Meta rates, and answers on GST and billing on the full pricing page →
Straight from the source
Built on the official APIs, not resold
Direct API integrations — no reseller in the middle. Your WhatsApp messages are billed by Meta at Meta's own rates.
Need something else connected? If it has an API, we'll build it for you on Scale and Enterprise plans.
Replace six vendors with one platform
Start free today. Bring your Shopify store, your Shiprocket account and your WhatsApp number — we'll handle the rest.
Start 14-day free trial